Despite of the prevailing downturn, car manufacturers are all set to launch 50 new car models in India. Though the sales figures are crashing tremendously, showing the lowest sales in September-December quarter of 2008, car manufacturers are optimistic of their new car launches.
The first new car introduced in this year is the Mahindra Xylo and then the industry witnessed the grand launch of the Fiat Linea. The Grand Punto and Bravo are also in Fiat's pipeline that is expected to arrive soon in the Indian car market.
Further to that, the most anticipated Tata Nano will also be launched this year. Tata also plans to roll out Indicruz and the new Indigo range, based on the Indica Vista platform on Indian roads. Then in line is the Maruti Ritz ready to roll out with KB series engine. Maruti also has plans to introduce a new version of its small car Alto.
Honda is also preparing to launch its first small car 'Honda Jazz' in India, a car that is successful globally. This car will challenge the Skoda Fabia, Maruti Suzuki Swift and the Hyundai i20.
Talking about Hyundai Motors, it has recently launched the revamped version of the Sonata. In addition, the company also plans the launch of the Avante and the Santa FE. Avante is a sedan that is to replace the Elantra whereas Santa FE is a globally popular SUV.
General Motors is set to introduce its Cruze and Captiva Automatic. The company also plans to launch the a new small car priced below the successful Spark. Renault-Nissan plans a slew of launches including the Megane, Sandero, Micra, and the Murano.
With all the car manufacturers planning a bunch of new car launches, luxury car manufacturers are also pitting against the falling sales figure by introducing new cars. Volkswagen will soon introduce its Skoda Yeti, Roomster and Fabia’s Combi variant. The market may even see the entry of the Volkswagen Polo by the end of 2009. In addition, the luxury car manufacturer, BMW and Mercedes-Benz also plans to launch new 7-Series and new E-Class, respectively. Fiat is also set to roll out its luxury sports car, the Alfa Romeo 159.