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Tata Motors Foray into Used Car Market

By Motortrend India Staff   |   22 January,2009

Tata Motors has introduced a certified pre-owned car programme named as 'Tata Motors Assured’. This new project is introduced on pilot basis across 10 major cities including Mumbai, Delhi, Bangalore, Hyderabad, Chennai, Pune, Ahmedabad, Chandigarh, Ludhiana, and Vapi.

S Krishnan, Vice-President-commercial, passenger car business unit, Tata Motors said, “Tata Motors Assured’ pre-owned car programme has been conceived to provide convenience of a one-stop solution to customers willing to exchange their existing cars for new Tata cars. Besides, it also offers an array of reliable and high quality certified pre-owned Tata cars which will come with one year/ 20000 km extended warranty and three free services.”

According to the company, the used car market in India is at a nascent stage and needs an organized sector. With this, Tata Motors ensures quality and reliability of all their pre-owned cars. All used cars that would be sold out by the company will undergo stringent inspection by talented and skilled engineers for quality checks. Thereafter, the car will be certified by ‘Tata Motors Assured’.

According to this programme, cars that are exchanged for new Tata cars should be not older than 5 years, non-accidental history, and with not more than two owners.

Additionally, all used cars will be sold out with extended warranty and three free services. Car buyers can now enjoy a very convenient and safe option at ‘Tata Motors Assured’ dealerships for buying and selling Tata cars.

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