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Fiat Aiming Big for Indian Car Market

By Motortrend India Staff   |   18 June,2009

Italian car giant, Fiat, is planning to increase its market share sales in India by 2015. Fiat has sold more than 8,000 units in India last fiscal year and is now aiming high for a eight percent growth in the passenger car market in the Indian Automotive market space by 2012.

"We want to be an important player in India. We are looking at achieving sales of 70,000 cars by end of 2010 and hope to increase it by three times during the following five years to cross the figure of two lakh units annually," said Silverio Bonfiglioli, Chief Operating Officer (International Operations), Fiat Group Chief Operating Officer (International Operations).

Fiat, already in a joint venture with Tata Motors, launched Fiat Grande Punto in India on June 17th. Punto is a premium hatchback and an exciting addition to the Indian small car market and Fiat. The car is available in diesel and petrol variants and falls in the price range of Rs 3.99 Lakh and Rs 6.11 Lakh (ex-showroom price Delhi). Fiat India Automobiles will manufacture Punto at its production facility in Ranjangaon, Maharashtra, where it produces Palio Stile and Linea, which has a capacity to produce two lakh cars and three lakh engines a year.

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