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Ford launches Figo

By Motortrend India Staff   |   08 March,2010

Ford Motors Co. had started working on the small car, Figo in 2007 and the global unveiling was done in September last year. Ford India launched the Figo today in both petrol and diesel versions.

Currently small cars account for over 72 per cent of the 1.22 million units sold in India. The Figo is based on the 'B' platform of cars which is Ford's new generation platform for small to mid-size cars around the world.

The four different Figo models: LXI, EXI, ZXI and Titanium will be available with different trim levels. All models also will be available with a Duratorq diesel engine option.

The diesel version will be coming with a 1.4-litre engine while the petrol version will have a 1.2-litre engine. The car is likely to give a mileage of 15.6 kilometre and 20 kilometre in every litre in the petrol and diesel versions respectively.

The southern Indian city of Chennai has started manufacturing the engines and the car on February 5. The Figo has been specifically made in India for the Indian and a world-audience.

The Ford Figo comes with enhanced safety features like the confident braking system and ABS with EBD. The car also comes with front dual airbags for protection in case of contingencies.

To compete with other small cars, Ford has come with a destructive price tag for its Figo. The new entry-level Figo Duratec LXI, equipped with the 1.2-litre petrol engine, will be priced at Rs. 3,49,900. The entry-level model can also be equipped with a 1.4-litre Duratorq diesel engine and will be priced at Rs. 4,47,900 (All Ex-Showroom Delhi Price).

Pricing for the EXI model starts at Rs. 3,81,900 for petrol and Rs. 4,72,900 for diesel variants. The ZXI models are priced at Rs. 3,99,900 for petrol and 4,96,900 for diesel and the top-of-the-line Titanium at Rs. 4,42,900 for petrol and Rs. 5,29,900 for diesel model (Ex-Showroom Delhi).

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