Hindustan Motors is planning to revive its iconic Ambassador car with a heavy makeover that includes a change of engine and cosmetic upgrades. Hindustan Motors will continue to manufacture the current generation of Ambassadors for the taxi segment.
“The new Amby will have a retro design and sport cutting-edge engineering to compete on comfort and value for money. Overseas experts have been roped in for the metamorphosis. The new version will be ready by January-February 2011 for test trials and is expected to undergo validation by May so that commercial production can begin next July,” chairman C K Birla said.
While the company will retain the platform and the overall dimensions, the exteriors will be redesigned completely by auto styling experts from Europe.
MD Manoj Jha said the new car will look very different from the current Ambassador. “The new car will be a sibling of the Ambassador but the change will be so holistic that it will be a completely different vehicle. Apart from the new-look retro exterior, the interiors will be revamped. It will be powered by BS IV-complaint and BS V-ready 1.5 litre and 2 litre diesel as well as petrol engines that are powerful and fuel-efficient. Overseas technology firms are working on each aspect of the car to ensure the vehicle is on a par with contemporary vehicles on Indian roads in terms of built quality and reliability,” he said.