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Hyundai Ties up with Vijaya Bank to Enhance Car Sales

By Motortrend India Staff   |   15 September,2010

Hyundai Motor India has announced that it has tied up with public sector lender Vijaya Bank to ease the process of retail financing to its buyers.

“With this association, we will be able to reach out to a wider consumer base with better and easier finance options. Also, the competitive rates and easily accessible locations of the bank will surely benefit our customers,” Hyundai Motor India Ltd Director (Marketing and Sales) Arvind Saxena said.

Under the Memorandum of Understanding, both the companies would utilize and leverage each other's strengths to enhance the sales of Hyundai vehicles, along with the bank's car loans and schemes.

The country’s second largest car-maker, Hyundai Motor India currently offers six car models in different segments, including the Santro, i10, i20, mid-size sedan Accent, premium sedan Verna Transform and luxury sedan Sonata Transform. HMIL currently has 296 dealer networks and 592 service points across India, while Vijaya Bank has 1,168 networked branches.

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