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GM to Enter LCV Business

By Motortrend India Staff   |   10 October,2010

General Motors is planning to enter the booming Indian light commercial vehicle (LCV) market and will launch cargo and passenger versions by early 2012.

GM will take help from its Chinese joint venture with Shanghai Automotive Industry Corporation (SAIC) to enter the segment. “Yes, we are working very aggressively for the launch of commercial vehicles in India and GM hopes to corner sizeable numbers in the market soon after their launch,” GM India president Karl Slym said.

“Halol facility will be the main hub for these commercial vehicles that we plan to offer with diesel and alternate fuels. We are investing Rs 250 crore at Halol and will increase the production capacity there to 100,000 vehicles, most of which will be used for commercial vehicles,” Slym said.

The pick-ups will have around one-tonne payload capacity, while the vans will be 5-10 seaters. “The diesel engines on these will be below 1.5 litres and these would come up from out powertrain facility at Talegaon,” Slym said. To take on Tata Motors Ace, it has decided to set up a separate sales network for LCV business and will not tap into its car sales network for this.

“We have decided for a separate sales network as the customer profile for LCVs will be different to a regular car customer,” Slym said.

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