Japanese car maker Honda Motors has launched an upgraded version of its Accord luxury sedan in the Indian market, priced between Rs 19.60 lakh and Rs 25.41 lakh.
“Our belief in constantly upgrading our products based on customer feedback prompted this launch of an upgraded version of the 'Accord' with unique styling in combination with luxurious features,” Honda Siel Cars India (HSCI) President and CEO Takashi Nagai said in a statement.
Honda Siel Cars India has sold more than 25,000 of Accord has since its launch in India, he added. The company had launched the 8th generation 'Accord' in May, 2008, with 2.4-litre and 3.5-litre engine options. The new Honda Accord will be available in two engine options: a 2.4 litre that will cost around 19.60-20.36 lakh and a 3.5-litre variant starting with a price tag of Rs 25.41 lakh.
“The new Accord has more style, more comfort and more sophistication than ever before. A bold and aggressive look and striking interiors will make it the most commanding premium sedan on Indian roads,” the company said.
Honda Motors, which operates in Indian in a joint venture with the Siel group, has so far invested an amount close to Rs 1,620 crore in India. Along with Accord, Honda sells Jazz, City, Civic and CR-V in the Indian market.