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Mahindra XUV 500 launched at a starting price of Rs 10.8 lakh

By Motortrend India Staff   |   28 September,2011

Mahindra & Mahindra (M&M), India’s leading manufacturer of utility vehicles today launched its new global sport utility vehicle XUV 500 at a starting price of Rs 10.80 lakhs (ex-showroom Delhi). The company will begin bookings from Saturday. This is the first major utility vehicle launch from Mahindra after its Xylo launch.

Mahindra will position the XUV 500 between the Scorpio and the premium SUV range which comprises of the Toyota Fortuner, Chevrolet Captiva, Mitubishi Outlander, Honda CR-V and the likes. The XUV 500 will be available in both 4x2 and 4x4 variants.

In the domestic market, it will be first available in Delhi, Mumbai, Bangalore, Chennai and Pune. It will be pitched against the likes of General Motors' Captiva and the Toyota Fortuner, which are priced at around Rs 19-20 lakh.

Stating that the new vehicle is a reflection of the firm's ever-growing global aspirations, M&M Vice-Chairman Anand Mahindra said: “XUV500 is much more than a car. It will be another cult vehicle, as Scorpio was.”

Goenka said the XUV500, on which M&M spent Rs 650 crore to develop, is the first product from its Chennai research and development centre. It will be produced at the Chakan plant.

The auto giant will manufacture the new SUV at its Chakan plant near Pune. Designed entirely at Mahindra’s R&D centre in Chennai, the XUV promises a lot of firsts for Mahindra. The XUV 500 is the country’s first indigenously developed monocoque SUV and also the first to offer a transverse engine layout. Since the XUV 500 is a global vehicle, it was conceived and designed with global standards of quality, technology, testing norms, regulations and emissions right from the very beginning.

The XUV500 is powered by a 2.2-litre M-Hawk engine which is now in an east-west layout as against a north-south placement in other Mahindra vehicles. This engine develops 140bhp but more importantly has 330Nm of torque. Mated to this engine is another first for an all Indian vehicle - a six-speed manual gearbox, developed in-house by Mahindra itself as is the front wheel drive transfer case. Base models will be front wheel drive while another version will have an all wheel drive layout with a torque on demand mechanism also delivering drive to the rear wheels.

The grille of the XUV 500 is different while the front end treatment with projector headlamps, LED day-time running lights, large front bumper with streaked air dam and recessed fog lamps make for a menacing look. Latest safety features also has been added in the vehicle in abundance. The prices of the Mahindra XUV 500 are as follows Rs 10.80 lakhs for W8 four wheel drive, Rs 11.95 lakhs for W8 two wheel drive variant and Rs 12.88 lakhs for W8 four wheel drive variant (All ex-showroom Delhi).

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