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Jaguar Land Rover Commemorates James Bond 50 Anniversary At Paris Motor Show

By Motortrend India Staff   |   22 September,2012

Jaguar Land Rover marked the 50 years of James Bond series by showcasing one of its Land Rover Defenders at 2012 Paris Motor Show. Apparently, this Land Rover is an important part of Albert R. Broccoli’s EON Productions, Metro-Goldwyn-Mayer Studios, and Sony Pictures Entertainment’s upcoming motion picture “Skyfall” that is due for release on 2nd November 2012.

The Double Cab Pick Up will be shown on the Land Rover stand during the second press day on Friday 28 Sept.
Buzz is that Jaguar Land Rover has provided over 75 vehicles to the “Skyfall” production. The list includes vehicles like Land Rover Defender, Range Rover and Jaguar XJ that have been used both on-screen as well as production support vehicles.

Talking about this, Co-Producer Andrew Noakes, a veteran of 11 James Bond films, said, “Bond is quintessentially British and Jaguar and Land Rover are two of the most established and globally recognized British brands, so it was a natural step for us to involve them in the film.”

Global Brand Director for Land Rover John Edwards said, “Land Rover is extremely proud to be associated with the new James Bond film SKYFALL. The iconic Land Rover Defender is recognized around the world for its rugged appeal and the Range Rover is the pinnacle of SUV luxury and capability. Both vehicles are renowned as examples of excellence in British design and engineering.”

Adrian Hallmark, Global Brand Director for Jaguar said: “The Jaguar XJ is the most advanced technological vehicle that Jaguar currently produces. Constructed out of aluminum, its chassis is lightweight yet immensely strong allowing the car to blend responsive handling with effortless cruising over long distances. The XJ benefits from the very latest generation of entertainment and comfort technologies, and together with its award winning design, creating a unique combination of luxury, technology and performance which is unparalleled.”

“Skyfall” is directed by Academy Award winner Sam Mendes and stars Daniel Craig as Bond, Dame Judi Dench, Javier Bardem, Ralph Fiennes, Bérénice Marlohe, Naomie Harris, Ben Whishaw and Albert Finney.

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