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Mahindra Xylo Exceeds One Million Fans On Facebook

By Motortrend India Staff   |   27 November,2012

One of India’s leading SUV manufacturer, Mahindra and Mahindra Ltd., has declared that the Xylo has crossed the milestone of one million fans on facebook. Xylo, one of the most popular MPVs (Multi Purpose Vehicles) in the segment, has stylish and user-friendly features and also provides unparallel luxurious comforts. From the stables of Mahindra, Scorpio was the first to cross the milestone of one million fans on facebook.

The facebook page of Xylo is a forum where the Xylo owners and the enthusiasts interact with each other. They are allowed to discuss and share their experiences with the Xylo, post related photographs and videos, get product updates and offers. Through this, they also get a chance to participate in several exciting contests regularly. The brand’s philosophy of enabling people to have the ‘Time of their Life’ is truly depicted in Xylo.

Addressing this, Vivek Nayer, Chief Marketing Officer, Automotive Division, Mahindra and Mahindra Ltd. said, “With 1 million people endorsing the Xylo on Facebook, this is indeed a recognition that we are proud of. Today, the Xylo is one of the most admired brands in the Indian automobile industry, as is clear from the recognition provided by fans and critics alike as well as the 1 lakh plus vehicles on Indian roads. This fan following further validates our continued focus to innovate in order to drive customer engagement and buzz around our brands.”

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