Hyundai Motor Company (HMC) is the official partner of International Cricket Council (ICC) tournaments. A fleet of Hyundai cars were handed over for the ICC Women's World Cup India 2013 in Mumbai by Hyundai Motor India Limited (HMIL), a subsidiary of Hyundai Motor Company (HMC).
HMIL delivered a group of 12 Hyundai cars at the handing over ceremony held at J. N. Tata Pavillion, Cricket Club of India, Brabourne Stadium in Mumbai. The fleet comprised of new Sonata, Verna and Elantra. These cars will be used by International Cricket Council officials and the participants from various nations during the tournament.
While commenting at the key handing ceremony, Nalin Kapoor, Senior General Manager and Group Head of Marketing, HMIL, said, "We are proud to be associated with ICC as an official partner and are delighted to hand over our fleet of cars. We are certain that the experiences provided by Hyundai cars, which symbolize contemporary design and cutting-edge technology will be appreciated by all. Working to build momentum towards the ICC Women's World Cup India 2013, we are confident that this tournament will be a huge success and wish the very best for all participating teams."
HMC is the official partner of ICC from 2011 to 2015 and enjoys exclusive category rights. The ICC Women's World Cup India 2013 will be promoted on various social networking sites like Facebook, Twitter etc. by HMIL. The company will also share match schedules, World Cup trophy photos, and highlights in addition to an interactive quiz to engage cricket enthusiast through these channels. To promote the ICC Women's World Cup India 2013, Hyundai dealers have planned various additional activities.