Mahindra Two Wheelers Ltd. (MTWL) is rapidly expanding its portfolio and recently launched a new version of its well-known Rodeo RZ scooter. The company has also unveiled the Mahindra Centuro and the Mahindra Pantero, new range of motorcycles, which are going to hit the market soon.
The Rodeo RZ Std. is equipped with the advanced Z-series engine which churns out 125 cc power and is developed at the company’s State-of-the-art R&D centre in Pune. It provides superior ride quality and gives great on-road mileage. The scooter is launched at a very attractive launch price. The company has sold 92,143 units within the span from April 2012 to January 2013. In January 7,036 scooters were sold. The cumulative scooter sales have crossed four lakh units.
Viren Popli, Executive Vice President – Strategy and Market Development, Mahindra Two Wheelers said, “There is increasing preference amongst young, modern couples for our fully loaded, premium Mahindra Rodeo RZ scooter. To make the wonderful Rodeo RZ proposition accessible to more customers, we launched a more affordable variant, the Rodeo RZ Std., at a very attractive price. The new Rodeo RZ Std. has the advanced Z-Series engine that is smart enough to respond to your need for power and mileage on the go. The attractive launch price for its contemporary styling, advanced telescopic suspension, large storage space and other superior features is sure to delight customers.”
Mahindra Two Wheelers Ltd. has an array of powerful 125 cc scooters catering to various customer segments. The Mahindra Duro DZ is named as a `ROMBA SOLID’ family scooter.