The German auto major BMW have been facing stiff competition from other luxury car makers in European markets. Electric cars although have not seen aggressive performance in these markets, increasing support from govt. for these products and their interest towards reducing emissions have increased enthusiasm in BMW to launch its first electric vehicle the i3. The model, which was showcased at Frankfurt Auto Show back in 2011, will be rolled out in three continents which include Asia, North America and Europe on 29th July 2013. BMW have been working on its ‘i’ series electric vehicles and has spent around 2 billion euros in development of these products.
BMW i3 will be equipped with a battery powered 170 hp motor which lets the vehicle travel a distance of about 160 km with full charge. An optional range extender which will be a diesel or petrol motor will extend this range to about 300 km. The car is built with carbon fibre body and has aluminium chassis which keeps the weight low and hence improves performance and fuel economy. The electric vehicle takes about 7 seconds to make it to 100 km/h from standstill.