Ford India has proved yet again its commitment towards fulfilling its social responsibility by winning ‘’Highest Voluntary Blood Donor in the Industrial Segment” and the “Highest Voluntary Blood Donor in the Information Technology (IT) Segment” awards for 2011-12. And this is the 13th consecutive year that the auto maker has won this honour.
The award was accepted by Mr. Joginder Singh, president and managing director, Ford India, on behalf of the company from Dr. K. Rosaiah, His Excellency the Governor of Tamil Nadu, who also serves as President of the Indian Red Cross Society, Tamil Nadu Branch. Mr. Joginder Singh on the occasion said: “Ford India has been the highest blood donor in the industrial segment for the 13th consecutive year and it is encouraging to see that our employees show the same passion to help save lives through such efforts, as they do while building Great Products. This year it is humbling to receive the twin honours as the highest blood donor in both the manufacturing and IT segments.”
In association with Red Cross Society of Chennai, Ford India has held 55 blood donation camps since 2000 and contributed a total of 9,688 units of blood. On the other hand, Ford Global Business Services has organised 20 blood donation camps in last 5 years in various cities such as Coimbatore, Gurgaon and Chennai, contributing a total of 2,228 units of blood. Ford India has been involved in various community and humanitarian development activities along with its Employees, Government, Non-Government and others, to contribute to the well-being of the Indian society. Ford cars are accepted well in India and involvement in such community development activities will definitely help the brand build better relation with its customers.