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Bridgestone Launches its Exclusive Tyre B-290 in India

By Sunita Devi   |   11 October,2013

Bridgestone India Private Limited has launched its New Exclusive Tyre B-290 in the Indian market. The B-290 tyre is developed using modern design and carries dynamic looks, attractive sidewall and wide appearance. Specially manufactured for the Indian market, the B-290 tyre promises to provide smooth and great driving experience for customers in India.

Speaking on the occasion, Mr. Tomio Fukuzumi, Managing Director, Bridgestone India Private Limited said: “We are pleased to offer B-290 to the Indian Consumers as the product has great features that allow better tyre life and fuel efficiency. With B-290 we assure the customers an excellent driving experience”.

The new B-290 tyre will be produced in 25 different sizes and will be available at Bridgestone’s authorised retailers in India. The B-290 grooves and sipes are developed to provide better braking and handling in wet or slippery conditions, especially to suit the Indian roads. Its stiffer and bigger blocks enables good braking in dry conditions and closed shoulders produce less noise and thus offering improve drive quality. And its deep tread and wear resistance improves tyre life and delivers better fuel economy.

Bridgestone India has started its innings in the Indian auto space in the year 1996. Its first manufacturing plant was established in Kheda, Madhya Pradesh in March 1998 and expanding its business in India, its second plant was established in Chakan near Pune, Maharashtra in February this year. The company is one of the leading players in providing radial tyre for passenger cars for both Replacement market and OEMs in India.

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