India’s leading SUV manufacturer, Mahindra & Mahindra, announced yesterday that its hugely admired vehicle, the XUV500, has driven straight into the Limca Book of Records. The vehicle drove all the way from Kanyakumari in Tamil Nadu to Leh in Jammu and Kashmir, a drive that took them across just under a mind boggling 4,000 kilometres in a little over 62 hours.
The team started on the 30th of September and drove 3,997 km in 62 hours and 20 minutes, which is a full 10 hours and 27 minutes faster than the previous record. They reached the finishing point on the 3rd of October after having negotiated the entire length of the Indian subcontinent.
Commenting on the record-breaking achievement, Mr. Vivek Nayer, Chief Marketing Officer of the Automotive Division at M&M Ltd. said, “It is a proud moment for us since this record further reaffirms the tough and rugged 'Mahindra DNA' of the XUV500, which is a popular and much admired brand. Since its launch in 2011, the cheetah-inspired XUV500 has carved a special niche for itself and proved its mettle through tough and gruelling conditions in several rallies. Completing a journey of 3,997 kms in just 62 hours is a clear validation of the XUV500’s capability of handling all kinds of terrain while maintaining power-packed-performance. The team completed the journey with utmost safety and without a single incidence of breakdown”.