Ford has introduced a scheduled servicing at a much cheaper price. Happy Pocket Service will be offered through the company’s dealership network, which reaches 274 outlets in 146 cities across India. Under this the fixed pricing on scheduled service will start at rs 2,199. “Enhancing the ownership experience is an intensive and continuous process and a strategic imperative for Ford India.
With the launch of Happy Pocket Service, Ford has done something that nobody has attempted before i.e. commitment to price transparency, value and quality,” said PK Umashankar, vice president, Customer Service Operations, Ford India. “Happy Pocket Service offers incredible value for money and peace of mind to our customers and will help us take service innovations to the next level.