Ford India today augmented its sales and service network across India by inaugurating facilities that comprise of several 3S (Sales, Service and Spares), Sales Only, Service Only, Extended Sales and Service Outlets along with Quick Lane facilities. The company now has a sales and service footprint of 304 facilities spread over 164 cities across India.
The facilities are built to new Brand@Retail guidelines to deliver positive purchase experience, especially for several first time buyers across tier 2-4 markets. Ford India inaugurated several new outlets including facilities in Faridabad, Noida, Sriganaganagar and Jhansi in the Northern region; Shillong and Dimapur in the East; Kochi and Hosur in the South; and Sanand, Raipur, Nashik, Chandrapur and Panvel in the Western region among others.
“One of our key priorities is to make the Ford brand even more accessible to new customers across India. With a growing footprint of 304 sales and service facilities in 164 cities, we are making it convenient for customers to experience and enjoy our great brand. By opening new dealerships and service facilities to offering affordable spares and innovative after-sales service initiatives like Happy Pocket service, we are committed to go further in enhancing the ownership experience and offer peace of mind and convenience to our customers in the region” said Nigel Harris, President, Ford India.