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Datsun on-DO sedan revealed

By   |   04 April,2014

Yes this is the new sedan from Datsun called as on-DO and as written earlier this is for the Russian market. The Datsun on-DO is the brand’s first offering in Russia. It is a four-door, five-seat roomy family sedan (L 4337 mm / W 1700 mm / H 1500 mm) with a boot capacity of 530L. 

This cars marks the arrival for the brand in the Russian market and as for the rather unique name ‘DO’ means ‘way’, it can also mean ‘moving’, so the Datsun ‘on-DO’ moniker’s overall meaning refers to the brand intention of providing mobility for all in an innovative way. ‘On’, meanwhile, is the Russian word for ‘he’. 

Carlos Ghosn, Nissan Motor President and CEO, said when introducing the brand: “Today, Russia is our company’s 5th largest market in the world. In the next three years, we are aiming to triple our sales here – with the goal of doubling market share.

And we expect the Datsun brand to contribute as much as one third of total sales. By drawing on our company’s 80 years of manufacturing and technical expertise – and by leveraging the engineering skills, market knowledge, and production capabilities of our Alliance partner, AVTOVAZ – we will deliver a Datsun line-up for the 21st century. And these cars will be fully in touch with the needs and preferences of Russian drivers”.

The styling is more of a traditional sedan shape while having the Datsun styling theme. The vehicle’s development and engineering was carried out in Russia by an international team of engineers at AVTOVAZ. The interior is simple but is reasonably well equipped but the rear seats look roomy and will offer good space. The engine is a 87 bhp 1.6-litre, petrol engine. The Datsun on-DO will be built in Russia at the AVTOVAZ plant in Togliatti.

There are no plans for this to be launched in India instead the next launch will be the Datsun GO+ MPV.

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