Ford India sustained its sales momentum with 11,935 vehicles in domestic wholesales and exports in the month of June, a 36% increase over 8,771 total vehicles sold over the corresponding period last year. While the domestic wholesales stood at 7,258 vehicles in June, as compared to 7,145 vehicles in the same period last year, the exports rose to 4,677 units.
Vinay Piparsania, the Executive Director of Marketing, Sales and Service at Ford India, commented on the sales performance by saying, “The Government’s decision to extend the excise duty concession is a welcome move and will certainly uplift consumer purchasing sentiments as we head into the festive season over the next few months. It reflects the government’s recognition of the importance of the manufacturing sector and its contribution to overall economic growth.”
With the company’s admirable new sedan, the 2014 Ford Fiesta, being launched, this number could climb even higher in the coming months. To provide a measure of peace of mind while driving through the monsoons, Ford India is organising its ‘Monsoon Ready Service Camps’ across the country. The service camps include a free car wash and vehicle report card, exceptional offers on new wipers, batteries, brake pads and suspension, and attractive gifts.