A Corporate Cricket Championship by Tata Motors has been launched and it will be held on January 28, 2017 at the Air India Kalina Cricket Ground, where various corporate giants will come together for cricket matches. The main idea is to foster business relationship for Tata Motors with many corporate houses in offering special services for bulk purchases, leasing and individual purchases.
Through this corporate sales would be pushed for which at the moment contributes upto 25% to the overall Passenger Vehicle sales. The Tata Motors Corporate Cricket Championship, powered by Tiago, will see participation from thirty-two teams representing leading corporate houses and it will take place on 12th February 2017. Tata Motors plans to make this as an annual property for corporates.
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