With Ganesh Chaturthi just around the corner, Ford India has taken the celebrations in its own creative way with a brilliant installation of Lord Ganesha, made of auto spare parts for the upcoming festive season. Aimed to highlight the importance of using genuine parts, the installation - consisting of disk brakes, fender, spark plugs, and clutch plate among others - will be open for public viewing from August 18-20, 2017 (Friday- Sunday) at the Oberoi Mall in Goregaon. Created by artist Madhvi Pittie from Workshop Q in collaboration with Nishant Sudhakaran, a metal artist in Mumbai, the 6.5 Feet installation was unveiled by Saurabh Makhija, General Manager, Sales for Ford India.
The Lord Ganesha installation will feature a special 12 cameras set up, allowing visitors to click a 180-degree photograph. Users will also be able to upload their photographs on Facebook with the hashtag #SelfieWithFordGanesha and stand to win a small Ganesha idol, also created with spare parts.